دانلود کتاب Marketing Essentials for Independent Lodgings

دانلود کتابMarketing Essentials for Independent Lodgings

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Marketing Essentials for Independent Lodgings Kindle Edition
by Pamela Lanier (Author), Marie Lanier (Author)

File Size: 2801 KB
Print Length: 178 pages
Publisher: Business Expert Press (July 3, 2017)
Publication Date: July 3, 2017
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B073PHHST9

Price: 20$

Marketing a small, independently owned lodging business can be difficult. Marketing Essentials for Independent Lodgings outlines how to get a business’s name out there, attract consumers, and navigate the dicey world of social media and an online presence. Descriptions of traveler demographics, how to get the word out about a property, and how to make a property unique are all talked about at length. The goal of this book is to help small lodgings flourish, and it does so by including lists of actions that can be taken this week, this month, or this year to help positively impact the bottom line. Also included is a specific marketing outline that can be adapted to an individual business, giving business owners a timeline and plan they can follow.