دانلود کتابTechnology Management
خرید کتاب Technology Management
Technology Management: Activities and Tools 2nd ed. 2016 Edition
by Dilek Cetindamar (Author), Robert Phaal (Author), David Probert (Author)
Paperback: 256 pages
Publisher: Red Globe Press; 2nd ed. 2016 edition (February 3, 2016)
This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities. Arguing that there is no single best way to manage technology in a company and there is no mechanistic route to success, this accessible handbook provides a wealth of resources designed to increase the dynamic capability of an organisation.
Written by a highly experienced team of authors from the Universities of Sabanci and Cambridge, Technology Management is the perfect companion for undergraduate and postgraduate students on a variety of Business, Management and Engineering degree courses. It is also suitable for practitioners seeking to progress their professional development and industry knowledge.