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دانلود کتابThe Theory and Practice of Entrepreneurship

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خرید کتاب The Theory and Practice of Entrepreneurship

The Theory and Practice of Entrepreneurship: Frontiers in European Entrepreneurship Research
by David Smallbone (Editor), Joao Leitao (Editor), Mario Raposo (Editor), Friederike Welter (Editor)

Hardcover: 322 pages
Publisher: Edward Elgar Pub (December 1, 2010)
Language: English
ISBN-10: 184980379X
ISBN-13: 978-1849803793

rice: 20$

This timely book provides a fresh perspective on contemporary research in the field of entrepreneurship and small business, considering both theory and application. Drawing together leading-edge European research, the expert contributors apply a variety of research methods to a number of specific issues – including the entrepreneurial climate at universities, the role of knowledge and experience in the internationalization of knowledge-intensive firms, the links between entrepreneurial orientation and performance in micro-sized firms, and organizational entrepreneurship. In so doing, the book sheds new light on the key role played by entrepreneurship as an engine for regional development. With a unique set of insights linking theory and practice, this book will appeal to postgraduate and advanced students of entrepreneurship and small business, researchers and policy-makers.

دانلود کتاب The 1-Page Marketing Plan

 برای خرید کتاب The 1-Page Marketing Plan بر روی دانلود کتاب One Page Marketing Plan کلیک کنید. به محض پرداخت هزینه، لینک دانلود PDF کتاب The 1-Page Marketing Plan Get New Customers, Make More Money, And Stand out From The Crowd by Allan Dib 1941142990 ارسال می شود.

خرید کتاب The 1-Page Marketing Plan

The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand Out From The Crowd Kindle Edition
by Allan Dib (Author)

File Size: 6070 KB
Print Length: 234 pages
Page Numbers Source ISBN: 1989025013
Publisher: Successwise (January 25, 2016)
Publication Date: January 25, 2016
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B01B35M3SM

rice: 20$

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn’t get done.

In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It’s literally a single page, divided up into nine squares. With it you’ll be able to map out your own sophisticated marketing plan and go from zero to marketing hero.

Whether you’re just starting out or are an experienced entrepreneur, The 1-Page Marketing Plan is the easiest and fastest way to create a marketing plan that will propel your business growth.

In this groundbreaking new book you’ll discover:

• How to get new customers, clients, or patients and how to make more profit from existing ones.
• Why “big business” style marketing could kill your business and strategies that actually work for small and medium-sized businesses.
• How to close sales without being pushy, needy, or obnoxious while turning the tables and having prospects begging you to take their money.
• A simple step-by-step process for creating your own personalized marketing plan that is literally one page. Simply follow along and fill in each of the nine squares that make up your own 1-Page Marketing Plan.
• How to annihilate competitors and make yourself the only logical choice.
• How to get amazing results on a small budget using the secrets of direct response marketing.
• How to charge high prices for your products and services and have customers actually thank you for it.

دانلود کتابPersonnel Management in Government Agencies and Nonprofit Organizations

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خرید کتاب Personnel Management in Government Agencies and Nonprofit Organizations

Personnel Management in Government Agencies and Nonprofit Organizations 6th Edition
by Dennis L. Dresang (Author)

Hardcover: 386 pages
Publisher: Routledge; 6 edition (June 19, 2017)
Language: English
ISBN-10: 1138682128
ISBN-13: 978-1138682122

rice: 20$

The long-awaited new edition of this highly praised text includes full coverage of policy issues and professional practice in nonprofit organizations, as well as at federal, state, and local levels of government. Retaining its accessible writing style, this sixth edition:

examines the latest management theories (such as employee engagement and motivation) and current issues including disability, privatization, merit systems, and family and medical leave;
roots the discussion in public policy issues, providing students with a better understanding of the actors involved and the broader context of personnel administration;
provides abundant pedagogical tools, including learning objectives, summaries, and discussion questions, to guide student understanding and foster critical thinking;
includes exercises and case studies throughout the book for individual or group work, helping students apply public personnel management concepts to real world situations.

In addition to full coverage of the increasingly important role of personnel management in nonprofit organizations, this new edition has been thoroughly updated to include timely material on the effects of the 2008 global recession, public service contracting, public sector unions, security concerns, performance measurement, remote management, management of volunteers, the challenges and opportunities of developing an organizational culture, and lessons from the experiences of countries around the world. This is a textbook that is ideally suited to prepare students to manage people, effectively, whether in government, nonprofit organizations, NGOs, or in the private sector

دانلود کتابRight to Work and Rural India

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خرید کتاب Right to Work and Rural India

Right to Work and Rural India: Working of the Mahatma Gandhi National Rural Employment Guarantee Scheme (MGNREGS) 1st Edition

Hardcover: 383 pages
Publisher: SAGE Publications Pvt. Ltd; 1 edition (November 19, 2012)
Language: English
ISBN-10: 813210899X
ISBN-13: 978-8132108993

rice: 20$

This comprehensive book is an attempt to understand the working of the operational part of this act―the Mahatma Gandhi National Rural Employment Scheme (MGNREGS). The expert contributors to this book have presented evidences of implementation and impact of the scheme across India, including both agriculturally developed states and the backward ones, and states where the scheme is better implemented as well as those where it is not. Their essays go on to explain the meaning, context, issues and development policy implications of MGNREGS through theoretical and empirical papers.

دانلود کتاب The Strategic Alliance Handbook

 برای خرید کتاب The Strategic Alliance Handbook با گیگاپیپر مکاتبه کنید. ایبوک The Strategic Alliance Handbook A Practitioners Guide to Business-to-Business Collaborations در آرشیو گیگاپیپر موجود است.

خرید کتاب The Strategic Alliance Handbook

The Strategic Alliance Handbook: A Practitioners Guide to Business-to-Business Collaborations 1st Edition
by Mike Nevin (Author)

Paperback: 384 pages
Publisher: Routledge; 1 edition (August 5, 2016)
Language: English
ISBN-10: 1138212768
ISBN-13: 978-1138212763

price: 10$

Download PDF The Strategic Alliance Handbook

Strategic alliances offer organisations an alternative to organic growth or acquisition when faced with the need to develop the business to a new level, innovate in terms of products or services or significantly reduce costs. The Strategic Alliance Handbook is a clear and complete guide to the nuts and bolts of the process behind successful collaborations. The book enables readers to understand the commercial, technical, strategic, cultural and operational logic behind any alliance and to establish an approach that is appropriate for the type of alliance they are seeking and the partner organisation(s) with whom they are working. Whether you are an alliance executive, responsible for the systems, strategy and performance of your organisation’s alliancing programme or an alliance manager needing to ensure the success of a given partnership, The Strategic Alliance Handbook is an essential guide.

فهرست مطالب کتاب راهنمای اتحاد راهبردی راهنمای تمرین کنندگان برای همکاریهای کسب و کار با کسب و کار

https://www.taylorfrancis.com/books/9781315552460

About author (TBC) — Conventions — How to read this book — Foreword — Preface — Acknowledgements — Emerging alliance best practice — Alliance success factors — Common challenges — Alliance analysis — Benchmarking alliance relationships — Organisational alliance maturity — Alliance optimisation — Creating a new strategic alliance — Common success factors — The commercial dimension — The technical dimension — The strategic dimension — The cultural dimension — The operational dimension — Special strategic alliances — Co-opetition – sleeping with the enemy — Insource/outsource/smartsource — Developing alliance capability — Partnering with smes — Developing alliance programmes — Alliance standards & schemes — The strategic alliance professional — Collaboration : the future — Appendix 1: about alliance best practice — Appendix 2; alliance best practice database — Appendix 3: list of companies contributing to the alliance best practice database — Appendix 4: definition of terms — Appendix 5: further reading — Appendix 6: useful websites — Appendix 7: useful additional resources.

دانلود کتابTechnology Management

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خرید کتاب Technology Management

Technology Management: Activities and Tools 2nd ed. 2016 Edition
by Dilek Cetindamar (Author), Robert Phaal (Author), David Probert (Author)

Paperback: 256 pages
Publisher: Red Globe Press; 2nd ed. 2016 edition (February 3, 2016)
Language: English
ISBN-10: 1137431857
ISBN-13: 978-1137431851

rice: 20$

This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities. Arguing that there is no single best way to manage technology in a company and there is no mechanistic route to success, this accessible handbook provides a wealth of resources designed to increase the dynamic capability of an organisation.

Written by a highly experienced team of authors from the Universities of Sabanci and Cambridge, Technology Management is the perfect companion for undergraduate and postgraduate students on a variety of Business, Management and Engineering degree courses. It is also suitable for practitioners seeking to progress their professional development and industry knowledge.

دانلود کتابBrand Protection Online

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خرید کتاب Brand Protection Online

Brand Protection Online: A Practical Guide to Protection from Online Infringement
by Jeremy Blum (Author)

Hardcover: 220 pages
Publisher: Globe Law And Business (May 5, 2017)
Language: English
ISBN-10: 1911078011
ISBN-13: 978-1911078012

rice: 20$

Brand Protection Online is a go-to guide for any user or adviser in need of strategies to combat IP infringement in the digital world or to get up to speed with the latest developments affecting brand holders online. Online channels offer unprecedented growth opportunities for businesses. But as brands become increasingly accessible online, so too do they become more susceptible to trademark infringement, anti-competitive behaviour and hijacking by cybersquatters, phishers and scammers. With the potential to divert business, or even irreparably tarnish brand reputation, it is important that companies do everything in their power to protect against IP infringement online. Boasting contributions from a host of leading experts in the field, this new and practically-focused title tackles the core issues of infringement and abuse online, analysing key trademark issues that businesses face on the Internet. Part I considers overarching brand issues, applicable worldwide – including, how to get started, domain name registration and protection, tools at brand owners’ disposal to prevent counterfeiting and dealing with popular platforms. Part II offers comparative analysis of the hottest topics and issues facing brands online – including AdWords, injunctions against intermediaries, enforcement and issues of jurisdiction. Brand Protection Online is edited by brand protection specialists Jeremy Blum and Theo Savvides of Bristows, London.

دانلود کتاب Riding the Waves of Culture

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خرید کتاب Riding the Waves of Culture

Riding the Waves of Culture: Understanding Diversity in Global Business 3/E Hardcover – January 10, 2012
by Fons Trompenaars (Author), Charles Hampden-Turner (Author)

Hardcover: 400 pages
Publisher: McGraw-Hill Education; 3 edition (January 10, 2012)
Language: English
ISBN-10: 0071773088
ISBN-13: 978-0071773089

rice: 20$

The bestselling guide to cross-cultural leadership

Since its original publication, Riding the Waves of Culture has been considered the definitive guide to one of the 21st century’s most pressing management concerns―effectively leading people and organizations in an increasingly global business environment.

Today’s business landscape is barely a shadow of what it was only a few years ago, when managers’ main concerns were being aware of cultural differences and preventing embarrassments. Now, you must take it a step further to leverage cultural differences for maximum competitive advantage.

The highly anticipated third edition of this business classic brings you completely up-to-date in a world transformed by radical changes in politics, society, the economy, and technology. Retaining its detailed descriptions of the underlying cultural frameworks that affect day-to-day business, Riding the Waves of Culture, Third Edition, provides new, evidence-based information and insight on:

M&A―how dealing with (national and corporate) cultural differences can enhance and improve chances of success in these often risky endeavors
An Increasingly Diverse Business World―including improved and expanded measurements of competences, dilemmas and their reconciliations, servant leadership, innovation, and remote-team effectiveness
Cultural Convergence―analysis of changes in the past 25 years bringing the world closer to a single “global village”
The ability to lead effectively in a global business environment is perhaps the most valuable skill anyone can bring to an organization. The most thoroughly researched and highly respected resource of its kind, Riding the Waves of Culture doesn’t just help you stay afloat in today’s diverse work environment; it provides the knowledge you need to seize the advantage and compete for the long run.

دانلود کتاب The Handbook of Knowledge-Based Coaching

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خرید کتاب The Handbook of Knowledge-Based Coaching

The Handbook of Knowledge-Based Coaching: From Theory to Practice 1st Edition
by Leni Wildflower (Editor), Diane Brennan (Editor)

Hardcover: 432 pages
Publisher: Jossey-Bass; 1 edition (June 28, 2011)
Language: English
ISBN-10: 0470624442
ISBN-13: 978-0470624449

rice: 20$

Praise for The Handbook ofKnowledge-Based Coaching”Definitive, with extensive references and a commitment toconnecting theory to practice in every chapter, this importantcontribution is a delicious and wide-ranging exploration of thelineages that have shaped the modern practice of coaching.”
—Doug Silsbee, author, Presence-Based Coaching andThe Mindful Coach

“The translation of theories from multiple disciplines to thepractice of coaching makes this book a must-read!”
—Terrence E. Maltbia, senior lecturer, Adult Learning andLeadership; and faculty director, Columbia Coaching CertificationProgram, Teachers College, Columbia University

“If you have an appetite for the scientific roots of what worksbest in coaching, and you are hungry for an easy-to-digesttranslation of the science to practice, this book is a feast andwill be on your plate for many years to come.”
—Margaret Moore (Coach Meg), founder and CEO, WellcoachesCorporation; and codirector, Institute of Coaching, McLeanHospital, Harvard Medical School

“Whether you’re a beginner or an experienced coach, thisrollicking ride through dozens of the most important theories andperspectives in coaching will be a vital companion. With quick andhelpful summaries of key ideas and their use—and selectivebibliographies should you wish to go deeper into a particulararea—this book will help you support your clients in atargeted and sophisticated way.”
—Jennifer Garvey Berger, author, Changing on the Job:Growing the Leaders Our Organizations Need; and coeditor,Executive Coaching: Practices and Perspectives

“This is a book I have been missing. What a pleasure to read andwhat a stretching of my mind.”
—Kim GØrtz, senior consultant, Copenhagen CoachingCenter

“Anyone who is serious about improving the quality of coachingwill find The Handbook an invaluable resource that reflectsthe breadth and richness of the growing evidence-based approach tocoaching practice.”
—David Clutterbuck, visiting professor in the coaching andmentoring faculties, Oxford Brookes and Sheffield HallamUniversities

دانلود کتاب Practical Derivatives

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خرید کتاب Practical Derivatives

Practical Derivatives: A Transactional Approach 3rd Edition
by Edmund Parker (Author), Marcin Perzanowski (Author)

Hardcover: 250 pages
Publisher: Globe Law And Business; 3 edition (July 31, 2017)
Language: English
ISBN-10: 1911078178
ISBN-13: 978-1911078173

rice: 20$

Since the near-collapse of the global financial system back in 2008, the derivatives industry has come a long way. As derivatives were blamed for causing, or contributing to, the crisis, the politicians and regulators on both side of the Atlantic (and in most other developed jurisdictions) decided to take action. In September 2009 the G20 leaders at their meeting in Pittsburg resolved the following: “All standardised OTC derivative contracts should be traded on exchanges or electronic trading platforms, where appropriate, and cleared through central counterparties by the end of 2012 at the latest.” Even though it is now 2016, the regulators continue to work on the detailed rules, which still won’t be fully implemented for a while. Nonetheless, the derivatives markets have already changed almost beyond recognition, and continue to evolve. Featuring updated chapters, this third edition of Practical Derivatives: A Transactional Approach shows how derivatives are used in a variety of transactions, how the documentation works, and why boards need to be aware of the derivatives market.It also analyses the impact of the recent regulatory changes on derivatives transactions and related documentation. With contributions from leading law firms, investment firms and academics, this accessible book takes a transactional approach and features coverage of product innovations. This latest edition includes chapters on established markets such as equity and energy derivatives, but it also discusses the expansion of derivatives into new markets such as credit risk, weather risk and property. It features topical analysis on corporate governance and directors’ duties; it includes an overview of the documentation produced by the International Swaps and Derivatives Association, the International Capital Markets Association and the German banking association; and it discusses related issues such as close-out netting. This edition would not be complete without an analysis of the recent derivatives regulation, and the transactional documentation that helps to implement the new rules. Whether you are at a bank or financial institution or from a company or organisation looking to invest or manage your